Ashley Morrison's Blog

January 29, 2017

The 3rd floor.

Is where we spent most of our time on the 2nd day, although the Kenmare Suite here…
One of the first pictures taken of the Kenmare Suite during the shoot at the Killarney Park Hotel.
.. was actually up some stairs – and so they also referred to this as Room-401 – which is where we left off the day before.

So after turning their beautiful room upside down…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. it was lit…
One of the first pictures taken of the Kenmare Suite during the shoot at the Killarney Park Hotel.
.. captured…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. and studied – as Marcus by the looks of it here…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. was also very keen to see this the final result:
Kenmare bedroom Suite in the Killarney Park Hotel in the Irish County of Kerry.

The Killarney Suite was next on the list…
Quick shot of the Killarney suite at the Killarney Park Hotel.
.. which they wanted shot from closer to the door into the room instead…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. so once again it was lit…
Behind the scenes at the Killarney Park Hotel.
.. studied…
Behind the scenes at the Killarney Park Hotel.
.. tweaked…
Behind the scenes at the Killarney Park Hotel.
.. and this was the final result:
The Killarney Suite in the Killarney Park Hotel in the Irish County of Kerry.

Before going next door to shoot the sitting room area…
One of the first pictures taken during the shoot at the Killarney Park Hotel.
.. which when lit…
One of the first pictures taken during the shoot at the Killarney Park Hotel.
.. captured…
Behind the scenes at the Killarney Park Hotel.
.. and Dianne had finished doing whatever it was she was doing here…
Behind the scenes at the Killarney Park Hotel.
.. ended up looking like this…
The sitting area in the Killarney Suite in the Killarney Park Hotel in the Irish County of Kerry.
.. before we stopped for a well deserved bite to eat…
Behind the scenes at the Killarney Park Hotel.
.. out in their Garden Terrace – which I talked about shooting 2 years ago.

Which just left the Signature bedroom…
One of the first pictures taken during the shoot at the Killarney Park Hotel.
.. to light…

.. capture…
Behind the scenes at the Killarney Park Hotel.
.. study…
Behind the scenes at the Killarney Park Hotel.
.. and tweak…
One of the first pictures taken during the shoot at the Killarney Park Hotel.
.. to create this the final result:
The Signature bedroom in the Killarney Park Hotel in the Irish County of Kerry.

And so that was it – time to pack & rack…
Behind the scenes at the Killarney Park Hotel.
.. just before nightfall – very tried…
Behind the scenes at the Killarney Park Hotel.
.. but also very happy smile.

Which just leaves me to say a Huge thanks to everyone involved here at at the Killarney Park Hotel – and also for making us feel so welcome throughout our stay – from Claudio, Dianne & me @ ampimage.com … until the next time smile.

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Ireland’s Number 1 Luxury Hotel.

Twitter by the Killarney Park Hotel.
And we are also delighted and very proud to be part of your success smile.

Which continued for us this week, as we headed back down to the Killarney Park Hotel in Irish County of Kerry, to shoot this Classic Twin Room…
Quick shot of the Classic twin room at the Killarney Park Hotel.
.. which was the first of 6 rooms that we had been asked to shoot.

So below you can see some of the behind the scenes pictures taken by Claudio – which basically tells the story in a universal language – as well as some of the first captures I took and final results too.

The Classic Twin Room…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. lit…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. captured…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. studied…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. tweaked…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. and then the final result:
Classic Twin bedroom in the Killarney Park Hotel in the Irish County of Kerry.

The Classic Queen room…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. lit…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. captured…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. studied…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. tweaked…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. and then the final result:
Classic Queen bedroom in the Killarney Park Hotel in the Irish County of Kerry.

The Classic King bedroom…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. lit…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. captured…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. studied…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. tweaked…
Behind the scenes at the Killarney Park Hotel in the Irish County of Kerry.
.. and then the final result:
Classic King bedroom in the Killarney Park Hotel in the Irish County of Kerry.

The Kenmare Suite…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. which Marcus, the Operations Manager, here…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. explained was going to be changed – as they no longer wanted to put 2 beds in this room.

So we made a start…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. but ran out of time as it started to get dark…
One of the first pictures taken during the shoot at the Killarney Park Hotel in the Irish County of Kerry.
.. so more to follow – as it was clearly time for a pint (or was it 4) of Guinness anyway wink.

Which just leaves me to say Congratulations once again for your award, from Dianne, Claudio & me.

November 28, 2016

Black Friday sale.

As we approach the end of another year, it was time to take advantage of the 50% off ‘Black Friday’ sale over the weekend smile.

So some new books have been printed…
A book called Irish Hotels by Ashley Morrison.
.. which even includes the work we did at Straffan House last week…
The dining room in Straffan House at The K Club near Straffan in County Kildare.
.. which I plan to write about later on this week – so watch this space, as that was a totally amazing shoot smile.

Anyway, Irish Hotels is a large format coffee table book containing a collection of hotel images created by me and my team over the past few years in Ireland – which I’m thinking should make for a very nice Christmas present, as well as hopefully help kick start the new year wink.

May 2, 2016

Warmth Beyond The Smile.

The Library: “The room is quite dark to suit the reader so a lot of flash will be needed I think” – was what John wrote when he sent me this image…
Recce picture of the Library at Killarney Park Hotel.
.. to let me see what he was talking about.

And yes, when I took the first picture of this room, my system clearly showed that too…
First picture taken in the Library at Killarney Park Hotel in the Irish County of Kerry.
.. but with Claudio on hand and enough light gear to light-up Blackpool tower, it wasn’t long before he had it lit-up like a Christmas tree…
One of the first pictures taken in the Library at Killarney Park Hotel.
.. while Dianne did her thing – and I had a cup of tea…
Behind the scenes during the shoot in the Library at Killarney Park Hotel.
.. as I looked at the image on screen.

Anyway, we had lots of fun with this one – as you can see from all these behind the scene images, which tells the story of what all happen next, a lot better than I could do using a thousand words…
Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.

Behind the scenes during the shoot in the Library at Killarney Park Hotel.
.. and so this was the final result…
The Library at Killarney Park Hotel.
.. which John himself clearly liked the look of too – because a few days later he was on the Home page…
The home page on the Killarney Park Hotel's website.
.. to welcome you all to the Killarney Park Hotel in County Kerry – to joint him in the Library, in front of that nice warm fire.

And so that was it – until the next time – which just leaves me to say a big thank you to everyone involved, as “Warmth Beyond The Smile” was truly felt over those few days smile

Reception/Guest Relations Desks.

“If we can get two together then great. We’d also like one showing the Guest Relations with our new Guest Relations Manager if the two desks shot doesn’t work. Hope this makes sense!” – was the brief that was sent along with this image…
Reception-Guest-Desk.
.. to show their new Guest Relations Desk, which had only recently been completed.

So that was next on the list – and so off to work we went – starting as usual by taking a picture to let everyone see what the camera sees…
First picture taken of the Reception area at Killarney Park Hotel in the Irish County of Kerry.
.. followed by lots of discussions about what they wanted to image to say and how best to going about saying that…
Behind the scenes during the shoot of the Reception area at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot of the Reception area at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot of the Reception area at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot of the Reception area at Killarney Park Hotel in the Irish County of Kerry.
.. until Alan and his wife arrived to assumed their positions – and then this was the final result…
The Reception area at Killarney Park Hotel in the Irish County of Kerry.
.. which a few days later was on their Home page..
Screen shot taken of the home page on the Killarney Park Hotel's website.
.. to welcome you to the Killarney Park Hotel.

So that was four in the bag and one to go.

May 1, 2016

Deluxe Family Room.

Filed under: Photography,Web links — Ashley Morrison @ 5:01 pm
Tags: , , , ,

“Could include breakfast tray on bed ? This image is to show off that we have family rooms (two doubles)” is what John wrote – along with these 2 pictures…
Picture of the deluxe family room at Killarney Park Hotel in the Irish County of Kerry.

Picture of the deluxe family room at Killarney Park Hotel in the Irish County of Kerry.
.. which he sent, to let us see what it looked like.

The 2nd image begin the one that I liked the look of the most, as I felt the window and seating area were important to show – and Dianne agreed. So on arrival that is were I first set up the camera, to see how looked – which surprisingly looked very good, as you can see here…
First picture taken in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry.
.. and so we were almost done wink

Well not quite – and so once again I will let the pictures which Claudio took, tell what all happened next – because when it comes to creating an image that they will want to use, rather than taking a picture that they could use if they wanted to, it usually means having to do a lot more than just pressing the bottom once or twice smile

Anyway, we were at least off to a good start – so this actually didn’t take very long…
Behind the scenes during the shoot in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry

Behind the scenes during the shoot in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry

Behind the scenes during the shoot in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry

Behind the scenes during the shoot in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry.

.. for us to end up with this…
The Deluxe Family Room at Killarney Park Hotel in the Irish County of Kerry.
.. which they once again weren’t long on putting to good use…
The accommodation page on the Killarney Park Hotel's website.
.. a few days later.

So just want to say a big thanks to Alan and his family here – as they were The Stars of the show – and so that was it for that day, as it was time for a pint of Guinness… or was it 2 or maybe it was 3, as we did produce three images that day after all smile

I’ve attach a photo below that you kindly sent on.

Filed under: Photography,Web links — Ashley Morrison @ 2:57 pm
Tags: , ,

“It would be perfect for the Restaurant image that we wish to create.” – was basically the brief and this was that image…
Deerfield restaurant at the Clare Inn Hotel in County Clare.
.. which we produced in the Deerfield restaurant at the Clare Inn Hotel in County Clare – which I talked about here: Clare Inn & George, back in 2010.

Anyway, once again I will let the pictures tell the story – starting with the first picture taken…
First picture taken in the Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.
.. in the Park Restaurant – which as you can see, looked nothing like Deerfield restaurant – but nevertheless, to create that ‘type of image’ was our goal here, so the images below will give you some idea of what followed…
Behind the scenes during the shoot in the Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.
.. until this image appeared on the screen…
The Park Restaurant at Killarney Park Hotel in the Irish County of Kerry.
.. and I knew that was it – which once again was on their website page for all the World to see…
TScreen shot taken of the dining page on the Killarney Park Hotel's website.
.. before the end of the week.

So that was two in the bag and it was time for a spot of lunch – as next up was the Deluxe family bedroom.

There is taking a picture…

Filed under: Photography,Web links — Ashley Morrison @ 10:42 am
Tags: , , , ,

.. that someone could use if they wanted to – and then there is creating an image that they would want to use – which is something that I would often say to a new client, who would be looking to hire a photographer for a few days, to take a bunch of pictures of their place.

Because if what you want, is just for someone to come along and take a load of pictures, then anyone with a decent camera should be able to do that for you – so just go with whoever is the cheapest.

However, if what you want instead, is for someone to come along and produce & then provide you with some images that you would want to use afterwards, then first we would need to talk about what all you needed to use them for, etc, etc – because there are more than 100 different ways to shoot any subject.

And since each of those ways could greatly effect the out come, as to whether you would want to use them or not, then “spray & prey” as it’s sometimes called, is not really the ideal way to go about it, as you could end up with nothing that would really say what it is you are wanting the images to say.

A picture being worth a 1000 words and all that wink

Common Law of Business Balance:

“It’s unwise to pay too much, but it’s worse to pay too little. When you pay too much, you lose a little money – that is all. When you pay too little, you sometimes lose everything, because the thing you bought was incapable of doing the thing it was bought to do.”

So on that note, I’ll now let the pictures tell the story of what we were doing this week down in County Kerry, at the Killarney Park Hotel, with John and his team – who we have worked with before, which I talked about here: Keeping it real.

So like a well oiled machine, everyone (pretty much) knew what they needed to do this time – and so I will now let the pictures speak for themselves, starting with the first taken…
First picture taken in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.
.. and so it beings…
Behind the scenes during the shoot in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.

Behind the scenes during the shoot in the Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.

.. through to the final result…
The Junior Suite bedroom at Killarney Park Hotel in the Irish County of Kerry.
.. which in less than 48 hours, was on their Home page for the World to see…
Screen shot taken of the Home page on the Killarney Park Hotel's website.
.. what we had created for them to use to tell their story.

So that was one – next up was the dining room – which once again I will let the pictures tell the story, as there were lots taking by both myself & Claudio here… who I have got to say, has really become very good at the old lighting – as you can see – because this was indeed a tricky enough one to light, even though that is (hopefully) not what anyone will ever see, as that is not what we want you to even notice smile

June 13, 2015

Keeping it real.

Over the past week or so, Marie & I have had some great discussions, about not only styling but also about lighting too – when it comes to creating images for others to use.
No rights or wrongs of course, just different points of views, as to what one believes is right – based on what all the images are going to be used for and by who, etc, etc.

So looking back on the work we did a few weeks ago – while we were down in County Kerry at the Killarney Park Hotel
The Killarney Park Hotel in the town centre of Killarney in the Irish county of Kerry.
.. the one thing that we both agreed on, is that it has got to look real.
And so that’s like ‘our style’ or what we try to aim for – even thought sometimes, it may not be entirely real at all wink

Anyway, below shows the first image taken of this bedroom…
First image taken of the bedroom suite at the Killarney Park Hotel in the Irish county of Kerry.

.. where nothing had been done by either of us, bar Marie had places a few items over at the window seat.

So that is real, in that, that is what it looks like if you were to simple walk in and take a picture of what was there.
Your eye will naturally see it slightly different, as your eye can record more levels of light – so the dark areas won’t look as dark and the white areas won’t be as ‘burn-out’ – as you will be able to clearly see what is outside the windows too.
Plus on top of that, your eyes are constantly moving, so therefore it’s like your are recording thousands of images to make up ‘the picture in your head’ – whereas the camera only records a single image from a fix point, with a lens that is fixed rather than one that is constantly zooming in and out too.

So it is different – but nevertheless both are considered to be ‘real’ – as we all know that the camera never lies, even though we all know that’s not entirely true neither wink

Anyway, our goal with this type of work is to make it ‘look good’, make it look like somewhere you would want to be – and as real as possible too – to complete the story we are trying to tell.

So I actually work very hard on the lighting, to create a look that ‘looks like’ I didn’t do anything at all – as seen here…
Deluxe bedroom suite at Killarney Park Hotel in Town Centre of Killarney in the Irish County of Kerry.
.. while Marie does a similar thing, when it comes to the styling of such rooms.

In other words, we both work very hard to make it look natural – or Real – as opposed to an illustration or something that you would only see in Disney World wink

And that is in fact something that we have both worked very hard on over the years – but the funny thing is, the better we become at it, the less people realise how long it actually takes to achieve this look – and so that in itself has obviously lead to problems on pricing (which I won’t get into here, as that’s a completely different story).

But anyway, back to the shoot we did a few weeks ago – as usual I start by taking a picture like this…
First image taken of the bedroom suite at the Killarney Park Hotel in the Irish county of Kerry.
.. to see what it actually looks like from the cameras point of view – ‘as is’ type of thing – and then team kicks into place…
One of the first image taken of the bedroom suite at the Killarney Park Hotel in the Irish county of Kerry.
.. to add the finishing touches – and about an hour or so later – which may be hard to believe – the final image (or in some cases images) are captured.

And this was the result…
Superior bedroom suite at Killarney Park Hotel in Town Centre of Killarney in the Irish County of Kerry.
.. which should, if we have achieved our goal, look as if I did nothing at all bar took a picture of what happened to be there at the time… using ‘a good camera’ of course wink

And so it was – first I put the camera in place and took a picture…
One of the first image taken of the bedroom suite at the Killarney Park Hotel in the Irish county of Kerry.
.. then the team kicked in to make it look more inviting…
One of the first image taken of the bedroom suite at the Killarney Park Hotel in the Irish county of Kerry.
.. and finally it was lit and styled to within a inch of our lives…
The fireplace in one of the Junior Suites at Killarney Park Hotel in Town Centre of Killarney in the Irish County of Kerry.
.. to make it look as one would expect it to look – if you just happened to be lucky to be there at the right moment in time.

Talking of being lucky, well in a way we where, as you can see here…
One of the first image taken of the Garden Terrace at the Killarney Park Hotel in the Irish county of Kerry.
.. it wasn’t the best of days to be shooting outside.

Still, after adding some light…
One of the first image taken of the Garden Terrace at the Killarney Park Hotel in the Irish county of Kerry.
.. practicing the pose…
One of the first image taken of the Garden Terrace at the Killarney Park Hotel in the Irish county of Kerry.
.. and some lengthy talks…
One of the first image taken of the Garden Terrace at the Killarney Park Hotel in the Irish county of Kerry.
.. the sun finally came out to play – so it was all hands on board…
One of the first image taken of the Garden Terrace at the Killarney Park Hotel in the Irish county of Kerry.
.. to create this image…
The Garden Terrace at the Killarney Park Hotel in town centre of Killarney in the Irish County of Kerry.
.. of their new Garden Terrace, which is located at the rear next to the Garden Bar…
The Garden Bar at the Killarney Park Hotel in Town Centre of Killarney in the Irish County of Kerry.
.. were we all enjoyed a few cold beers later on, needs to say smile

Anyway, there you have it – doing our best to keep it real, but hopefully making you want to be here too…
The lobby fireplace at the Killarney Park Hotel in Town Centre of Killarney in the Irish County of Kerry.
.. as that’s our goal – as we invite you into ‘our world’, through the images that we create.

From Claudio, Marie & me @ ampimage, trying to make you feel like you are already there, in “the kingdom” of Kerry smile

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