Ashley Morrison's Blog

February 2, 2014

Adventures in Wonderland

Christian Dior were at the Lodge at Doonbeg in County Clare this week, so we were asked to come along and cover the event – which was being held in their marquee…
Setting up in the marquee at the Lodge at Doonbeg.
.. and I have got to say it looked amazing…
The marquee set up for Dior at the Trump International Golf Links & Hotel in County Clare.
.. for such a business event.

Anyway, the following day they set-up for the ‘Adventures in Wonderland’ party…
Setting up in the marquee at the Lodge at Doonbeg.
.. so from my point of view it was simply a case of setting up the camera and waiting to see what would un-fold…
Setting up in the marquee at the Lodge at Doonbeg.
.. then making some last minute changes to the lighting, to capture the stunning set-up…
Setting up for Christian Dior's 'Adventures in Wonderland' party in the marquee at the Trump International Golf Links & Hotel in County Clare.
.. with and without their staff in it…
Dior's 'Adventures in Wonderland' party in the marquee at the Lodge at Doonbeg in County Clare.
.. minutes before everyone began to arrive…
Dior's 'Adventures in Wonderland' party.
.. to enjoy a wonder meal…
Dior's 'Adventures in Wonderland' party in the marquee at the Lodge at Doonbeg in County Clare.
.. and a night to remember…
Dior's 'Adventures in Wonderland' party.
.. which I did my best to capture…
Dior's 'Adventures in Wonderland' party.
.. going around the various tables to record the laugher…
Dior's 'Adventures in Wonderland' party.
.. the hugs…
Dior's 'Adventures in Wonderland' party.
.. the dancing…
Dior's 'Adventures in Wonderland' party.
.. and the smiles…
Dior's 'Adventures in Wonderland' party.
.. before the Mad Hatters Tea Party
Dior's 'Adventures in Wonderland' party.
.. which I think almost everyone enjoyed…
Dior's 'Adventures in Wonderland' party.
..as they took it in turn to climb in..
Dior's 'Adventures in Wonderland' party.
.. to the Hatter’s tea cup..
Dior's 'Adventures in Wonderland' party.
.. quickly posing for the camera…
Dior's 'Adventures in Wonderland' party.
.. before climb out again…
Dior's 'Adventures in Wonderland' party.
.. one after the other…
Dior's 'Adventures in Wonderland' party.
.. as this was the ‘Adventures in Wonderland’ party…
Dior's 'Adventures in Wonderland' party.
.. thanks mainly to the guys from the Lodge at Doonbeg – who then worked throughout the night to have it all set-up for the next morning…
Setting up in the marquee at the Lodge at Doonbeg.
.. for the final business meeting…
The marquee set up for Dior at the Trump International Golf Links & Hotel in County Clare.
.. which once again looked amazing.

So there you have it, the marquee being used in a very different way by Christian Dior – to how we shot it before…
The marquee set for a wedding at the Lodge at Doonbeg in County Clare.
.. for the Lodge at Doonbeg back in 2009 – and their Adventures in Wonderland party.

From Marie & me @ ampimage this week in Doonbeg.

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December 23, 2013

Vision of Christmas

When creating an image for others to use, most images start out with some sort of vision in my head – but sometimes that vision simply doesn’t pan out.

And so it was at Doonbeg Golf & Spa resort – after having taken a quick shot…
Setting up the Christmas table shot at Doonbeg.
.. of what I thought would make for a very nice Christmas table setting.

Put up the tree, dress the table and quickly lit it to see…
Setting up the Christmas table shot at Doonbeg.
.. but it still just didn’t seem to be right – and possibly was never going to be – as sometimes happens in life.

Trying too hard or trying to get too much in, is often the problem – so rather than continuing with this, I decided to go for an alternate tighter angle instead…
Setting up the Christmas table shot at Doonbeg.
.. which immediately looked so much better.

And so, after Marie had worked her magic – which once again involved ‘less being more’ – we all smiled at the final result…
Christmas table shot at Doonbeg.
.. as it just looked so simple in the end.

So if your vision of Christmas isn’t quite panning out – remember, sometimes less is more – or alternatively, there is always Doonbeg should you fancy a wee break from it all 🙂

Anyway, Merry Christmas everyone – from Marie, me and the team at ampimage… have a good one!!

October 17, 2013

No.1 in Europe…

.. and 4 in the top 15.

Yes the results are in from the latest CondĂ© Nast Traveler Readers’ Choice Awards – and so we would would like to say a HUGE CONGRATULATIONS to 4 of the hotels in the Top 20 Resorts in Europe:

Top 20
.. whom we have had the great pleasure to worked with over the past few years – providing images for them to use to show the world what they have to offer.

The Lodge at Doonbeg
Doonbeg-133398
.. who we last talked about shooting for here: Nothing between here and America & here in September of last year.

Dromoland Castle
Dromoland-163303
.. who we last talked about shooting for here: Capturing the atmosphere and also when they won the 2012 Fodor’s top 100 hotels in the world Royal pedigree award.

Ashford Castle
Ashford-144137
.. who we last talked about shooting for here: Welcome to Ashford Castle as well as back in July 2010 when we first meet.

.. and Mount Juliet
Juliet-173014
.. who we talked about shooting for in May of this year as well as back in November 2012.

Plus an even bigger CONGRATULATIONS to Ray and everyone at the Lodge at Doonbeg for not only being ranked number one here in Europe, but for also being ranked number 20 the Top 100 Hotels & Resorts in the World:
Top 100

“What appears to be an aristocrat’s stately nineteenth-century seaside manor was in fact built in 2006 by the developers of South Carolina’s Kiawah Island and designed entirely by Americans. But what is very real about Doonbeg (and all that really matters) is its stunning setting on a remote whitecapped bay in west County Clare, the perfection of its every detail, and staff who are easily among the most welcoming in Ireland. Accommodations are in one- to four-bedroom suites with high ceilings, gas fireplaces, kitchens, and sumptuous beds. The centerpiece of the resort is the Greg Norman–designed course mowed through the rolling marram grass dunes.”

Which as you can see from their most recent ad…
Number-one
.. they are extremely proud of too – and rightly so, as that is an absolutely astounding result.

So a HUGE CONGRATULATIONS to each of you once again – a fantastic result indeed – and thank-you too for choose us at ampimage to capture you’re places – which we’d obviously like to think, (greatly) helped add to your success here smile

From Marie, me and the rest of the team @ ampimage.com.

February 2, 2013

A Place To Call Home.

Filed under: Publish work — Ashley Morrison @ 6:05 pm
Tags: , , , ,

Is the title of the Lodge at Doonbeg‘s beautiful book…
The Lodge at Doonbeg's book called A Place Called Home.
.. which comes in a very impressive presentation box – and contains some of our images here…
Outdoor dining at the Trump International Golf Links & Hotel in County Clare.

The White Horses Spa in the Lodge at the Trump International Golf Links & Hotel in County Clare.

The fireplace in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.

The bar in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.

Darby's Bar and Restaurant at the Trump International Golf Links & Hotel in County Clare.
.. which we produced over the past few years.

Welcome to your new front lawn smilie

Nothing between here and America.

Perched out on a peninsula between Limerick and Galway, you can almost taste the pure Atlantic air…
Land Rover sitting outside the Member's Clubhouse at Doonbeg Golf & Spa Resort in County Clare.
.. it must surely be one of the best places to blow the cobwebs away – especially at this time of year.

Yes, it was great to be down at Doonbeg once again – and as always we were made to feel most welcome – in what has become like our 2nd home, over the past few years.

Anyway, this time our brief was to capture their facilities for corporate bookings – however, from my point of view, it was not the ideal time of the year to be shooting such a thing, as the natural light was very poor…
First picture taken of the conference room in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. so while Marie & the guys re-arranged the tables and started to dress the room for the camera…
One of the first pictures taken of the conference room in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. I unloaded the wagon and set-up every light that I had.

So needless to say it took a while – still, very pleased with the final result…
Conference room in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. but as I look at this image now, I can’t help but think: It’s just a pity my wagon wasn’t amphibious 🙂

After that, we produced some images in the a-jointing library…
The library set for a conference in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. as well as down in the Golf Shop – while the guys upstairs started to set-up the main conference room again, this time to show how it would look should someone want a more formal style like this…
One of the first pictures taken of the conference room in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. which once again required every light I had – even though the final result here…
Conference room in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. probably looks like I didn’t use any.

But then again, that’s often the goal, i.e. to make it look 100% natural – or just like you would expect it to look if you were to walk into the room on a sunny day.

Anyway, the final version they wanted, was to show how it would look set-up like so…
First pictures taken of the conference room in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. which I knew from looking at this first image, was going to need the light reversed.

So after closing the curtains behind me, it was time to add the main directional light while Marie stood in to act the part…
One of the first pictures taken of the conference room in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. and about an hour and a half later, it was time for Ray to stand-in…
Conference room in the Member's Clubhouse at the Trump International Golf Links & Hotel in County Clare.
.. who then asked for a formal portrait of himself, as he informed us he had just been made a Director – so way to go Ray…
Marketing director Ray Kearney from the Trump International Golf Links & Hotel in County Clare.
.. as there is nothing between here and America now 🙂

From Marie & me @ ampimage.

September 11, 2012

A slice of heaven.

Especially for those who are into playing a few rounds of golf – and then enjoying the 19th hole afterward.

Shooting the Member’s Clubhouse was the second part of our assignment, while down at Doonbeg last week.

Members enjoy unlimited access to Greg Norman‘s acclaimed links course, ranked the “Best New International Course, 2002” by Golf Digest.

Hallway in the Member's Clubhouse

Doonbeg Golf Club has been carefully conceived as the ultimate home club for the discerning international golfer. By becoming a Member, you will join a select group of links enthusiasts from around the world.

But lighting this bar & restaurant area was definitely a challenge…
Bar area in the Member's Clubhouse
.. however, with Carl’s help here…
Bar area in the Member's Clubhouse
.. I was very pleased with the final result…
Bar area in the Member's Clubhouse
.. and that pint of Guinness sure when down well at the end smile

The Doonbeg Clubhouse is located just above the Championship tee for the first hole. As the cornerstone of the Doonbeg golf village, it houses the Club’s private amenities. These include Members-only locker rooms…

Changing rooms in the Member's Clubhouse

.. a private pub and dining room, and a Member’s living room overlooking the Atlantic Ocean.

Lounge area in the Member's Clubhouse

So now you know what’s behind those doors, which was summed up by one of their guests when she said: “Doonbeg is a real slice of heaven!”

From Marie, Carl & me @ ampimage.com

September 10, 2012

Real Estate

Back at Doonbeg last week…
The courtyard at the Trump International Golf Links & Hotel in County Clare.
.. to shoot a number of cottages and suites that are currently for sale – so basically we were being asked to do what some would call ‘Real Estate photography’, which really is the same as ‘Advertising photography’ as far as I’m concerned, as these images will, in fact, be used to advertise & market that these properties are for sale.

“Real estate at Doonbeg Lodge combines luxury accommodations and five-star amenities for good times with your family and friends. Each of the cottages and suites has been constructed to the highest specifications, with French limestone floors, marble bathrooms, expansive bedrooms, spacious living areas and gourmet kitchens – as well as spectacular panoramic views across the fairways and surrounding coastal landscape”.

Anyway, started as usual by taking a quick picture of the first of the cottages to get the ball rolling…
First picture taken of the living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. and then as usual turned off the lights to see how the natural light looked…
One of the first picture taken of the living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. and so while Carl then started to work on the lighting…
Carl Czanik setting up the lighting gear in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. Marie, as usual, added the finishing touches to what was in front of the camera – and so before too long, we had our first image of this room…
Living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. in the bag.

A quick bedroom shot and then it was over to the next cottage, where once again I started by taking a quick shot…
Living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. while Carl worked this time on blocking the light…
Carl Czanik setting up the lighting gear in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. as well as adding some too – and after Marie had done her thing, it wasn’t long before we had the living room area in this second cottage done…
Living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. which when compared to this bedroom in that same cottage…
First picture taken of the bedroom in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. was a doddle – as I reckon it took us twice as long to create the final image of this room, as seen here…
Bedroom in one of the cottages at the Trump International Golf Links & Hotel in County Clare.
.. due mainly to me struggling to control the light.

Anyway, lots of beautiful detail area throughout the place, so we also produce a series of images like this…
Dining area in one of the cottages at the Trump International Golf Links & Hotel in County Clare.
.. as well as the main overall room images too.

Lots of pushing and shoving at times, so it was great to have Carl with us…
First picture taken of the living room area in one of the bedroom suites at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. to not only help with that but to also help with the lighting of course – as I often needed him to hang-out the windows with the 3k, to give me some directional light like so in this living room area…
Living room area in one of bedroom suite at the Trump International Golf Links & Hotel in County Clare.
.. in this suite which was on the top floor.

“Imagine a coastal haven, hidden on a sheltered corner of the wild Atlantic Ocean – luxurious yet unpretentious – where world-class golf meets an intimate spa – where every taste is catered to and every request considered.
Imagine a rugged landscape that stretches as far as the eye can see, across rolling waves and sand dunes and thousands of years of stories, buried within them.
Imagine a grand, Irish country house, where the staff welcomes you home”.

And so it was very much a team effort this one…
First picture taken of a bedroom in one of the suites at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. but what an amazing place…
Bedroom in one of the suites at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. as I just loved these rooms.

Anyway, they say a picture is worth more than 1000 words
First picture taken of the living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. so we changed a few words here…
The living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. as we weren’t there to just take some pictures…
First picture taken of the living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. we were there because they wanted us to create some images instead…
The living room area in one of the cottages at the Trump International Golf Links & Hotel in the Irish County of Clare.
.. to help them complete the story they wanted to tell – or should I say sell in this case – as they are wanted to be able to use these images to advertise & market these properties are for sale, in various media for the next few years throughout the World.

So that’s Real Estate photography for you – done the ampimage way – by Marie, Carl & me at this coastal haven known as the Lodge at Doonbeg.

August 3, 2012

Par Excellence.

Is the title of our latest published work in the September 2012 issue of 25 Beautiful Homes magazine…
Pages 65 to 68 in the September 2012 issue of 25 Beautiful Homes magazine featuring Mary and Paul Kernaghan's holiday cottage near Doonbeg in County Clare.
.. on pages 65 to 68 – featuring Mary and Paul Kernaghan’s holiday cottage near Doonbeg in County Clare.

“Mary and Paul Kernaghan’s search for a holiday house took them across Europe until a golf-course development caught their eye.”

Which we talked about here:American Irish style.

So congratulations to everyone – from Marie, Mandi & me @ ampimage.com

February 1, 2012

You love a challenge!

We were back down last week to create some new images for our long-standing client Doonbeg Golf Resort. It has been fascinating to see how they keep adding to their guest experience – and each time they bring something new to the table, needless to say, they want it captured for all to see.

Their latest offering is a very stylish beauty salon which is ideally located beside their luxury White Horse Spa.

With no natural light and lots of mirrors…
Capture-162243
.. Ray (Marketing manager) simply said: You love a challenge!

Anyway, as always, it was a pleasure to work with them…
Hair & Beauty Salon at Doonbeg Golf & Spa Resort.
..on the various images…
Hair & Beauty Salon at Doonbeg Golf & Spa Resort.
.. so we wish them every success with this latest venture.

We have shot lots Irish style bars over the years – the key is to convey a sense of warmth and atmosphere – a cold empty looking bar is never going to make potential clients say “I want to be there”.

So when we were down last week, we also shot their bar and restaurant in the golf club, which they call Darby’s bar.

The black wooden ceiling look great to the eye…

.. however, it sure didn’t make my life easy from a lighting perspective…

.. so a serious number of lights had to be used for this one – which needless to say was a challenge…
Trump's Bar and Restaurant - formly known as Darby's bar - at the Trump International Golf Links & Hotel in County Clare.
.. as we pieced the image together…

.. while their guests looked on

Still, I think in the end we managed to capture the warmth of this very appealing bar…
Trump's Bar and Restaurant - formerly known as Darby's bar - at the Trump International Golf Links & Hotel in County Clare.
.. without disrupting too many people, which is always a factor when doing this type of shot !!

Anyway, big thanks to Ray and all the staff at Doonbeg here, who worked alongside us to create these wonderful & challenging images

From Marie & me @ ampimage.com

October 7, 2011

Festive cheer.

Filed under: Photography — Ashley Morrison @ 11:05 am
Tags: , , ,

Most of our work these days tends to be interior based – be it homes or hotels.

However, we do occasionally get asked to shoot other things, like products for example.
And like so many other things in life, we are very aware the buyer has become used to products being beautifully presented, styled and lit!
Who hasn’t looked at those M&S food ads on the Television and mentally added that apple strudel or Thai prawn to their shopping list!

Yes, the product is great but the adverts sure sell the sizzle!

So here are just a few recent images we produced for the Lodge Kitchen at Doonbeg in County Clare, of their Christmas products…
Assorted Preserves - product of the Lodge Kitchen at Doonbeg in County Clare.

Ginger Bread Men from the Lodge Kitchen at Doonbeg in County Clare.

Produce from the Lodge Kitchen at Doonbeg in County Clare.
.. with only about 80 days to go to the big day!

Christmas seems to start earlier every year – so it was time to spread a wee bit of the festive cheer.

From Marie & me @ ampimage.com

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