Ashley Morrison's Blog

July 25, 2017

An enchanted castle in wilds of Ireland.

One doesn’t often see this here in Ireland…
“Weather
.. but when you do and you have a Client who is based on the other side of the country, that is wanting an image to help them target the market that they want to appeal to, then one does need to try and make the most of it.

And so it was last Monday, because back in May we had talked to Howard – who’s other 2 castles we had shot before, which I talked about here: How much does it cost to take a picture – about shooting Markree Castle here…
“Drive
.. which is partially moated by the River Unshin, as seen here…
“River
.. in County Sligo – and is one of four castles that are listed under Romantic Castles Ireland.

So this was one of the 2 images he was looking for: “An enchanted castle in wilds of Ireland – away from it all.”

Anyway, July was the month we were waiting for, as the other image he was after was this one…
“Garden
.. which was at the back – “The perfect venue for your wedding” – and so we obviously wanted the garden to be in full bloom… hence July, as that is when it will be looking it’s best.

So 2 shots: one was a morning shot, the other was an evening shot – so the ideal situation would be to shoot the front one showing the river in the evening, stay overnight and then do the garden and terrace area at the back in the morning – as I reckoned the one at the front would need to be shot at around 8pm and the one at the back would be around 8am.

That would be ideal – and could have worked out just like that here too, bar the fact that there was a wedding on, and they had booked the entire place for both Monday & Tuesday.

Anyway, a decision had to be made, because like I said at the start, you don’t see a weather forecast like that very often here in Ireland – and so I emailed both Howard and Claudio that morning to say:

“Car is packed – so I’m going to go for it – as it could be another few weeks before we see sunshine like this again, according to the forecast.
So I should there around 6pm.”

To which Claudio replied:

“Perfect! I’ll be there at about the same time.
Will they get the props u think?”

The ‘props’ he was referring to was, of course, the outfits for the fisherman and the people on the horses – which they had talked about here…
“Concept
.. in reply to “Our Thinking” back in May – when all of this was discussed and they had told us who they were wanting this image to appeal to, as well as what they wanted it to say to that market, etc, etc.

Anyway, I emailed Claudio back to say:

“Don’t think they will be there – so anything you can get your hands on would be great.
The main thing is the castle… everything else is an extra”

Howard did, however, email back to say that the hotel management had been informed about us coming and that a fisherman had been organised and would be there at around 6pm too.

So with a 4 hour drive ahead, I hit the road – and about 30 minutes later I received an email from Claudio to say:

“Boots, trousers and rod sorted.”
“Props

To which I replied:

“Excellent stuff – now just need a few people on horses to ride past.
Seriously though – it’s the castle looking good that is all important here – so will be giving it my best shot”

Anyway, I arrived around 5:30pm and immediately set up the camera and started to shoot – because as you can see here…
“First
.. the sun was already hitting the front of the castle.

Close to prefect, I reckoned – as I didn’t want the sun to come around too much behind me, as that would then start to make it look flat. So basically that was it – one click and I was done wink

So by the time Claudio arrived, I was nowhere to be seen…
“Behind
.. but was obviously still around – as I’d clearly given the shirt of my back
“Behind
.. to do a bit of fishing instead wink

Away, new shirt on and back behind the camera…
“Behind
.. as Claudio helped the member of staff into the waders and boots…
“Behind
.. before he ventured in…
“Behind
.. to help complete the story.

Perfect timing too…
“Behind
.. so I snapped away…
“Behind
.. each time he throw the line out…
“Behind
.. which with the Flexbody, is like one frame per second minute wink

Still, I only needed one frame – and this was it…
“Behind
.. as he finally managed to get the hang of it – and was actually starting to enjoy it too, before he lost the weight.

Add a few puffy white clouds – as one would expect to see that here in Ireland – and this was the final result:
“Markree

“Excellent stuff – now just need a few people on horses to ride past.”

– was still at the back of my mind as we began to pack – when all of a sudden Claudio spotted 2 girls on their horses down by the river.

So I grabbed the 503…
“Behind
.. and started to shot…
“Behind
.. because this was the image I had in mind all along…
“Markree
.. as Howard had originally said:

“I think this one featuring a fisherman and a horseman would work.”

Or what about walking along the path Claudio…
“Behind
.. or better still, along the road…
“Behind
.. as that would be much easier for me to create an image like this…
“Markree
.. or even this…
“Markree
.. although that may all be a bit to much – as it now looks like you are no longer away from it all – which was part of the original message I was trying to say here.

Anyway, the best shot of the day was this one…
“Behind
.. as far as I was concerned – although this one is pretty good too…
“Behind
.. so would just like to say a Big Thanks to Claudio for all his help here – as well as for these two wonderfully images to complete the story – because even if no-one else likes them, I love them – as this is what I call “living the dream” at an enchanted castle in wilds of Ireland – away from it all smile

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July 23, 2017

Nelligan’s Bar

The 3rd and final shot in Nelligan’s Bar was the return angle.

OUR THINKING:

KL-0643 is our favourite angle – however, this angle does show the size and overall layout very well.

“Original
Would need bar staff and possibly a member of staff serving the people at the back dining area.

Which the following morning – after some serious work…
“Behind
.. the night before, to produce this image…
“Family
.. to show their Family Rooms or inter-connecting rooms…
“Inter-connecting
.. if you prefer – we set up to shoot:
“One

Lights up…
“Behind
.. and so the fun began…
“One
.. as bit…
“One
.. by bit…
“One
.. it all started to come together – as I stood and watched…
“Behind
.. the team working very hard…
“Behind
.. to complete the story we were trying to tell smile

Seriously though – once everyone arrived…
“One
.. it was all over in minutes, due to what all they had done.

Which then just left me to zoom in to let Jack’s Grandfather here…
“Behind
.. see how well he looked…
“Zoom
.. in this the final overall result…
“Screen
.. which you can now see on their website about Nelligan’s Bar.

Time for a coffee – as the big smiles on our faces says it all…
“Behind
.. because we were all totally delighted with this one…

.. before heading up to shoot the various bedrooms.

So more on all of that the follow – from Dianne, Claudio, Ivan & me at ampimage.com smile

July 22, 2017

It’s tables they want to see.

The 2nd shot in the bar that Jack was keen for us to capture, was this raised fireplace area…

.. which he was also wanting to promote.

Our Thinking:
“You mentioned you liked the Trump fireplace shot (see below) – so we will try to recreate something with a similar feel.”
“By

Which we talked about shooting here: The Clubhouse.

“Well now that you have talked the talk, Ashley…
“Behind
.. what are you planning on doing ?” – because it’s tables they want to see, rather than armchairs in front of a fire wink

Okay, TV down to start with…
“Behind
.. and I’ll try to find an angle…
“Behind
.. while Ivan, you workout how you are going to put a mirror up there…
“One
.. because how else am I going to explain this very romantic image of the two of you wink

So while I put the camera in it position…
“Behind
.. Ivan and Dianne started working on table setting…
“One
.. as well as the flowers…
“Behind
.. books…
“One
.. and everything else that was in front of the camera.
While Claudio (besides taking lots of great pictures of us all) worked on the lighting – as I tried to explain the look that I was after…
“Behind
.. before returning to take a few quick shots…
“Behind
.. which I reckoned was 99% there…
“One
.. bar fixing the hair…
“One
.. and there you have it…
“One
.. Capture-198262 looked good…
“Behind
.. which got the thumbs-ups from everyone…
“Behind
.. as it can now be seen on their Home page:
“Screen

So “Cheers” – from Claudio, Myself, Ivan & Dianne here…
“Behind
.. as it was time to make full use of the props smile

Nine years on.

Filed under: Family,Photography,Web links — Ashley Morrison @ 10:39 am
Tags: , , , ,

Nine years ago, we produce this image…

.. in the Nelligan’s Bar at Kilmurry Lodge Hotel – which I always remember as being quite a difficult one to light, as one wants to maintain the atmosphere, but yet not make it to dark or moody.

Anyway, back in April of this year, Jack asked me to have another look at it, as they had made a few changes – which they most certainly had.

Our Thinking:
“This angle is our favourite…
“Original
..it gives a really nice atmosphere with lots of interest.
Actually, love the grouping of people in this shot – family looks perfect here – as does the placement of the other quests too.”

And so that was to be 1 of 3 images Jack wanted of this bar – which ended up looking like this…

.. but started out looking like this…
“One
.. at 8:30 the following morning – after the Dusk shot and serval pints of Guinness in this very same room the night before wink

So with at image on screen…
“Behind
.. the team went to work…
“One
.. like a well oiled machine…
“One
.. as it was time for a coffee…
“Behind
.. lots of pointing…
“Behind
.. thinking…
“Behind
.. and the final touches…
“Behind
.. just before our family arrived…
“Behind
.. at 10:30.

So with the camera in position…
“Behind
.. and a Guinness on hand…
“Behind
.. one last look at the screen…
“Behind
.. and then it was time to press that button…
“Behind
.. as all eyes were on the Stars of the show…
“Behind
.. while I wounded on the camera as fast as I could…
“Behind
.. and captured the moment…
“Behind
.. before checking the screen…
“Behind
.. and then inviting them all over to see themselves…
“Behind
.. and how well they looked when I zoomed in on them…
“Zoom
.. and so this was the final result…

.. which was created for Multiple Media use – “As it’s easy to crop but harder to add on” as I would often say to people who ask why I still like to produce square imageswink

And so 9 years after the first image of this bar was created – this new image can now be seen on the Home page of their website…
“Screen
.. along with this one…
“Screen
.. which was the next image that we produced – so more on that to follow – from Dianne, Claudio, Ivan & me @ ampimage.com in Nelligan’s Bar.

July 20, 2017

Dusk shot.

Back in April we also talked about shooting the front of the Hotel…
“Our
.. and it was agreed a dusk or night shot would work best.

So after the shot outside Nelligan’s bar we headed around to the front of the building…
“One
.. which had already be cleared of cars – and so it was a case of starting early…
“Behind
.. once I had found my spot…
“Behind
.. and Ivan had taken the Land Rover for a spin…
“Behind
.. as he reckon we may be shooting out of the back of it, if it started to rain again.

Because this is Ireland – were it rains 250 plus days a year – so the umbrella was up just in case…
“Behind
.. as the first of the images appeared on screen, the car arrived…
“One
.. while Claudio & Ivan set-up some lights…
“Behind
.. after which we then when ahead and shot the car and person in place…
“Behind
.. and then waited for the magical moment to happen – which as you can see here it did…
“One
.. about 15 minutes later – as day turned to night…
“Behind
.. which then only left the sign on top to light…
“Behind
.. and so this was then the final result…
“The
.. which one can now see on the Home page of the Kilmurry Lodge Hotel’s website
“Screen
.. along with the others images we took – or should I say created, as we do tend to do a little more than just turn up and take some pictures smile

So more on that to follow – from Dianne, Claudio, Ivan & me @ ampimage.com.

Outside Nelligan’s Bar.

The story behind the image which today you can see on the Kilmurry Lodge Hotel’s website…
“Screen
.. which a few months ago looked like this…
“Our
.. when we first called to see them about creating some images for them to use in their marketing & advertising material over the next few years.

So we talked the talked – but now it was time to walk the walk – as we stood out of the rain…
“Behind
.. knowing that I don’t get paid to make excuses wink

Anyway, the weather forecast said it was to be an okay evening – so with the camera in place…
“Behind
.. the first of the images appeared on screen…
“One
.. and the boys in their new uniforms when to work…
“Behind
.. while the flags were put up…
“One
.. and than another few test shots were taken…
“One
.. after it had been lit and a touch of warmth had been added…
“One
.. as I was looking for a late evening feel here.

Looking good in the new outfits guys…
“The
.. and yes what was in front of the camera was now starting to look pretty good too…
“One
.. as the first of our models arrived…
“Behind
.. the wall was damped down the wall…
“Behind
.. outfits were checked…
“One
.. but what’s up with the lighting Claudio…
“One
.. because that big boy isn’t firing…
“Behind
.. but as soon as it did, then I finally got to do what I do – which is to try and figure out how to take a picture with that ‘upie-downie’ thing…
“Behind
.. as well as put a smile on the client’s face…
“Behind
.. because instead of the image on screen looking like this…
“Original
.. it now looked like this…
“One
.. which when I’d finished looked like this…
“Outside
.. as it was a lovely late evening image that I was trying to create here after all wink

And so that’s the story behind this image that you can now see on the Home page of their website…
“Screen
.. along with the others images we took – or should I say created, as we do tend to do a little more than just turn up and take some pictures smile

So more on that to follow – from Dianne, Claudio, Ivan & me at ampimage.com

July 15, 2017

American homes inspired my look.

Filed under: Publish work — Ashley Morrison @ 4:38 pm
Tags: , , , ,

Is the title of our latest published work in the August 2018 issue of Good Homes magazine…
Pages 78 to 85 in the August 2017 issue of Good Homes magazine featuring Marie and Alan (McMillen) McKernan's renovated 1960's house near Holywood in County Down.
.. on pages 78 to 75 – which features Marie and Alan’s renovated 1960’s house near Holywood in County Down.

“Holidays in Massachusetts prompted Marie to transform her dated mid-century house in Northern Ireland into a elegant period-style property.”

Which I talked about shooting here: Natural direction of light and here: Left or Right – almost 3 years ago.

So congratulations to both Alan and Marie here…
Marie McMillen on the balcony of her renovated 1960's house near Holywood in County Down.
.. for making it into another top-selling National magazine – as I’d say ‘your look’ here…
The kitchen in Marie and Alan McMillen's renovated 1960's house near Holywood in County Down.
..will inspire many throughout the UK and even in American too Wink.

From me @ ampimage.com

June 10, 2017

Our story behind the story.

The Dylan Hotel…
Screen shot of the Property News page on the Business World's website about the Dylan Hotel unveiling a €10m investment with 28 new bedrooms.
.. in Baggot Street yesterday…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. officially unveiled a €10 million renovation…
One of the first pictures taken in the Delux room at the Dylan Hotel in Dublin.
.. with the addition of 28 new guest bedrooms…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. the creation of 15 hotel industry jobs…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. and multiple interior updates to the building.

The hotel (formerly the Nurses’ Home for the Royal City of Dublin Hospital) has…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. been in operation for just over ten years…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. and began renovations in August 2016.

The development of the Victorian property has seen its 44 deluxe bedrooms…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. offering extended to include an additional 28 guestrooms…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. within the existing building.

The significant investment and development of the Irish owned Dylan Hotel…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. has created a further 15 job positions…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. including roles for Front of House, Chefs and in Sales. Throughout the renovation…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. process 50 jobs were created by the building project…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. from local architects, builders…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. and craftsmen.

Speaking at the Dylan Hotel yesterday, Managing Director, Gráinne Ross said,

“We are delighted to celebrate a decade of the Dylan Hotel being in business and officially unveil our new bedrooms and renovations. Our guests are at the heart of our business and we are excited to reveal our new rooms as we enter the next decade.”

She added,

“Thanks to our customers, the hotel has gone from strength to strength…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. and the latest renovation is a marker of how far we have come over the past ten years. We’d like to thank everyone involved…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. for their continued support…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. and look forward to welcoming new and returning guests…
Behind the scenes during the shoot of the Delux room at the Dylan Hotel in Dublin.
.. to the Dylan Hotel in the coming months.”

Written by Robert McHugh @ www.businessworld.ie on the 9th June 2017.

Images by Dianne, Claudio & me…
The Delux room at the Dylan Hotel in Dublin.
.. @ ampimage.com on the 6th June 2017.

Creating images to tell the story behind the story… just for you smile

May 27, 2017

The John Jefferson Smurfit Room.

The John Jefferson Smurfit Room is located in the hotel itself which dates from 1832. The room boasts a magnificent Georgian stucco ceiling, complete with ornate plasterwork and a magnificent Waterford Crystal Chandelier. Beautiful sash windows allow views onto the manicured gardens and also allow plenty of natural daylight to flood into the space while the elegant marble fireplace adds a wonderful focal point to the room. Double doors lead out onto the Yeat’s Room which is home to a large collection of original Jack B. Yeat’s paintings and is often used as a tea/ coffee breakout area or as a pre-dinner drinks reception space. The John Jefferson Smurfit Room can be used for private dining, a board meeting or for a meeting or presentation.”

Which was the first room we looked when we went down to see Orla…
The John Jefferson Smurfit Room at the K Club in County Kildare.
.. a few months ago.

OUR THINKING: Late evening – shooting around 7:30pm, so need to be setting up around 6pm.
2 members of staff preparing the room.
Dinner party possible set for a private birthday or small corporate dinner, so maybe if we keep flowers in low rise arrangements down the centre of the table.
White table clothes unless the table is really nice.
Fire lit.

So having agreed on that, just after arriving and have agreed to deal with Ivan here…
Behind the scenes during the shoot at the K Club in County Kildare
.. Dianne noticed that they were already starting to set it up for us to shoot at the end of the 2nd day – so rather than just letting them get on with it, she got out the iron and when to work…
Behind the scenes during the shoot at the K Club in County Kildare
.. which meant by the time I set up the camera and took the first picture here…
One of the last pictures taken in the John Jefferson Smurfit Room at the K Club in County Kildare.
.. it was already looking very good.

So while Claudio and Ivan worked on improving the lighting, Dianne worked on the place setting…
One of the pictures taken in the John Jefferson Smurfit Room at the K Club in County Kildare.
.. as she felt there should be a little bit more on the table.

Then Ivan lit the candles…
One of the pictures taken in the John Jefferson Smurfit Room at the K Club in County Kildare.
.. the finishing touches were added…
Behind the scenes during the shoot at the K Club in County Kildare
.. and that was basically it – as you can see…
One of the last pictures taken in the John Jefferson Smurfit Room at the K Club in County Kildare.
.. which in the end looked like this…
The John Jefferson Smurfit Room at the K Club in County Kildare.
.. after the fire had been lit and I had added on the “magnificent Georgian stucco ceiling, complete with ornate plasterwork and a magnificent Waterford Crystal Chandelier”.

Delighted with that – however, we had mentioned in our report, that either 1 or 2 members of staff may work well – so before moving the camera, we gave that a go…
One of the last pictures taken in the John Jefferson Smurfit Room at the K Club in County Kildare.
.. and yes as you can see here…
The John Jefferson Smurfit Room at the K Club in County Kildare.
.. that worked very well too.

So were provided them with the two slightly different variations here – the first of which can now be seen on their website here…
Screen shot of the John Jefferson Smurfit Room on The K Club's website.
.. as this was one which they felt really didn’t need anymore.

And I couldn’t argue with that – because it really didn’t.

Still, as I would often say about all the stuff that we would bring to these type of shoots…
Behind the scenes during the shoot at the K Club in County Kildare
.. “It’s better to be looking at it…
Behind the scenes during the shoot at the K Club in County Kildare
.. than for it” smile

And so that’s the story behind this image which you can now see on our homepage too…
smile
.. as I would say that this was my favourite image from this shoot.

From Dianne, Claudio, Ivan & me at ampimage.com The home page of the ampimage website showing the image we produced in the John Jefferson Smurfit Room at the K Club.

May 25, 2017

Wanting to be close.

This was an interesting one and a first for me…
The Liffey Deluxe bedroom to show the Pull-Out Sofa at the K Club in County Kildare.
.. as they were wanting an image to show that they offered a Pull-Out Sofa too, in their Liffey Deluxe Rooms.

So having seen what the camera would record if I where to shoot the room with a wide angle lens – it was agreed that a tighter shot may look more appealing.
And so this was our suggestion:

“Mum with her daughter – possibly about 3 or 4 years of age – reading a story in bed.
Lots of Teddies including a K Club one !!
Dressing robes for both.
Flowers for table.”

Having got a ‘yes’ to that idea – that meant it was now time to take a picture…
Behind the scenes during the shoot at the K Club in County Kildare
.. to see if we could create the type of image that they would actually want to use.

Which started out looking like so…
One of the last pictures taken in the Liffey Deluxe bedroom to show the Pull-Out Sofa at the K Club in County Kildare.
.. before the pillows were straightened…
Behind the scenes during the shoot at the K Club in County Kildare
.. and the curtains were fixed by Ivan here…
Behind the scenes during the shoot at the K Club in County Kildare
.. who’s talent for climbing and fixing things, I know far exceed something as simple as this – as he recently showed us all some pictures of him on top of some of the highest mountains in the world, which totally blew me away.

And so while Dianne sat in for a quick test shot…
One of the last pictures taken in the Liffey Deluxe bedroom to show the Pull-Out Sofa at the K Club in County Kildare.
.. Ivan was climbing out the window…
Behind the scenes during the shoot at the K Club in County Kildare
.. setting up this…
Behind the scenes during the shoot at the K Club in County Kildare
.. which then created this…
One of the last pictures taken in the Liffey Deluxe bedroom to show the Pull-Out Sofa at the K Club in County Kildare.
.. which both he and Claudio here…
Behind the scenes during the shoot at the K Club in County Kildare
.. were clearly very pleased about smile

And rightly so – because there is no way I could have done that, especially if I’d been on my own – nor would I have even tried too.

So a big thanks to both the guys for the beautiful light here…
One of the first pictures taken in the Liffey Deluxe bedroom to show the Pull-Out Sofa at the K Club in County Kildare.
.. which one may get naturally in the early morning, as the sun rises on this side of the building.

Anyway, with that now done, it was time work on what we should ask our ‘Mother & daughter’ to do.

Claudio made a suggestion – which is what we were looking at here…
Behind the scenes during the shoot at the K Club in County Kildare
.. just as Oral walked in with our ‘Mother & daughter’.

So I’m sure you can imagine the look on their faces when I zoom in on this…
Behind the scenes during the shoot at the K Club in County Kildare
.. and then tried to explain our thinking here smile

Anyway, once everyone stopped rolling around the floor – it was time for the Stars of the show to take-up their positions…
One of the last pictures taken in the Liffey Deluxe bedroom to show the Pull-Out Sofa at the K Club in County Kildare.
.. as everyone watched…
Behind the scenes during the shoot at the K Club in County Kildare
.. the two of them having fun talking to the bears…
One of the last pictures taken in the Liffey Deluxe bedroom to show the Pull-Out Sofa at the K Club in County Kildare.
.. who spoke back – due Dianne having hidden one of the walkie-talkies under the quilt wink

Team work at it best – much of which I know goes unnoticed – which is part of the reason behind me writing these blogs, because I don’t want to forget all these wonderful moments that lead up to us creating an image like this…
The Pull-Out Sofa in the Liffey Deluxe Bedroom at the K Club in County Kildare
.. which you can now see on their website…
Screen shot showing Family Accommodation on The K Club's website.
.. as The K Club offers a range of family friendly accommodation including Interconnecting Family Rooms” – which was the next shot we did…
Screen shot showing Family Accommodation on The K Club's website.
.. “Luxury Pull-Out Sofa beds”, as seen above – “and Two-Bedroom Suites”
Screen shot showing Family Accommodation on The K Club's website.
.. which I talked about us shooting here: The Presidential suite.

So an interesting one that’s for sure – which just leaves me to say a big thanks to everyone involved here – and especially to Ivan for all that he did, who I believe is still in therapy, as he never knew he had another big son smilesmilesmile

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