Ashley Morrison's Blog

August 7, 2015

Nestled in the Sperrin Mountains.

Near Limavady in County Londonderry, is where Kim & Derek’s barn extension can be found – and so that’s where we were a few weeks ago…
Kim & Derek Loughery's barn extension nestled in the Sperrin Mountains near Limavady in County Londonderry.
.. to produce some images which we were hoping an Editor from one the leading interior magazines would want to use.

So it was all hands on board – as I set up the camera, Marie set about doing her thing…
First picture taken in Kim & Derek Loughery's barn extension nestled in the Sperrin Mountains near Limavady in County Londonderry.
.. and Claudio, who had jointed us for the day, set up the lights outside.

Fifty-five minutes later, it was time for a coffee break…
Kim Loughery in her barn extension near Limavady in County Londonderry.
.. as I asked Kim to smile smile

From there we worked our way up through to the kitchen at the back, which as you can see was looking pretty good as is…
First picture taken in kitchen of Kim & Derek Loughery's barn extension in County Londonderry.
.. and so therefore only needed the lights moved a bit out of frame, to create this image…
The kitchen in Kim & Derek Loughery's barn extension in County Londonderry.
.. before returning back down to the sitting room area here…
First picture taken of the sitting room in Kim & Derek Loughery's barn extension in County Londonderry.
.. to capture it from the other direction.

Which in the end, I reckon was my favourite image of the day…
The sitting room in Kim & Derek Loughery's barn extension nestled in the Sperrin Mountains near Limavady in County Londonderry.
.. as it surprised everyone, because it wasn’t how any of us had really pictured it beforehand.

Anyway, with Claudio’s help throughout the day and with all that Kim & Derek had done here, we seemed to fly through this one – and produced, what I felt, was some great images too.

The final one being that of the exterior image…
Kim & Derek Loughery's barn extension nestled in the Sperrin Mountains near Limavady in County Londonderry.
.. which I had to wait for, as the sun really only ever hits the front of the barn in the late afternoon.

Still a beauty, as far as I was concerned – because it sure wasn’t what I would have expected to see nestled in the Sperrin Mountains – especially inside what once was an old barn, which clearly it is no longer.

Fantastic job Kim – and Derek too – and so all that is left to say, is thank you once again for inviting us in, from Marie, Mandi, Claudio and me – who all loved what you did here on your family farm – and so it came as no surprise to get a ‘yes please’ from an Editor so quickly – so we will keep you posted on that, once we know more.

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5 Comments »

  1. […] we talked about shooting here: Nestled in the Sperrin Mountains – a few months […]

    Featured in the November 2015 issue of 25 Beautiful Homes magazine…
    Pages 82 to 85 in the November 2015 issue of 25 Beautiful Homes magazine - Kim & Derek Loughery's barn extension nestled in the Sperrin Mountains near Limavady in County Londonderry.
    .. on pages Pages 82 to 85.

    Pingback by Coming home. | Ashley Morrison's Blog — October 2, 2015 @ 9:48 am | Reply

  2. Yes, we would always offer to pay the homeowner either a percentage of the amount that we would be paid or a flat rate of around £500 to £1000, if someone wanted to use our work for advertising – depending on the amount of use, etc.

    Editorial use is however more like PR use, so obviously they don’t get paid for that – so like us, it’s up to them to make as much of that ‘free PR type of use’ as they can.

    I personally would see magazine features has being very much part of my portfolio work – so I do tend to ‘shout about it’ and post it on my Blog, on FaceBook, etc, etc – because this is the work that ‘The World’ will see me for, which then (sometimes) leads to the advertising work.

    Anyway, it beats paying for an ad, plus it is away to get one’s work (and sometimes a lot of it too) in front of the people who advertise in these magazines – so it’s like ‘a means to an end’, is how I’d view Editorial work – which is what we would often say to homeowners too – so make the most of it – which many of them do, in different ways 🙂

    Comment by Ashley Morrison — August 8, 2015 @ 11:35 am | Reply

  3. Thanks for that info Ashley. I assume you must pay the homeowners as well in this arrangement. Do they receive a percentage of the licence fee or do you pay them a flat rate?

    Comment by Mike — August 8, 2015 @ 12:31 am | Reply

  4. I’d be interested to know a bit about the marketing of these images. Are you shooting on ‘spec’ in hopes of shopping them around to editors or are shooting an assignment?

    Comment by Mike — August 7, 2015 @ 10:59 am | Reply

    • These days (and for the past 10 years or so) we mainly just shoot on spec, when doing this type of work.

      So we just sell the Rights to use our work to whoever wants to use it AND is willing to pay us for a Licence to use it of course.

      Beats sitting by the phone and waiting for it to ring, especially from someone who doesn’t even know that the house exists, until we show it to them 🙂

      One of the greatest discoveries a man makes, one of his great surprises, is to find he can do what he was afraid he couldn’t do.

      Comment by Ashley Morrison — August 7, 2015 @ 11:33 am | Reply


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